Cracking the Retail Code
How to Make Your Customers Buy More
WHAT’S NEW??
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New 4 part video for OneSteel
Metaland to drive retail performance in steel and allied lines!
Cracking the Retail Code has been customized into a 4 part video for OneSteel’s
Metaland franchise group of stores. As happens, they find themselves with more
and more retail customers who may also use traditional building supply points
as options.
How new ‘retailers’ get to the business of turning a shed or factory
into a profitable retail store with staffers who know how to sell. Read
more
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The Quit Smoking Category fires
up!
Amazing results from Quit Smoking navigation 2 years on. While the brand
leader in the category goes open, pharmacies doing the 'right thing' stay buoyant!
Quit Smoking is one of two crafted solutions on offer, and marks the start of
several more to be developed. The solutions are simple and smart because they
improve all the figures and sell more goods and services with spill over to most
other categories.
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Presentations to Pharmacists will be taking place in Brisbane, Sydney,
Melbourne and Perth.
There is no charge for attendance.
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More about CRACKING THE RETAIL CODE
“It has positive ramifications and adds credibility to everything
we do as well as re-enforcing a positive health message even in the beauty area”
says Mark Feldschuh of Belvedere Park Amcal Pharmacy .
“Wild horses couldn’t convince me to have the category removed”
says Angela Faraguna Team leader from Berwick Amcal Pharmacy.
Top Australasian retail consultant Hilary Kahn again takes you beyond the realm
of textbook theory to
show a practical approach to successful performance on the retail shop floor.
Essential listening to improve average sale, profit and customer satisfaction.
9 easy to grasp and blindingly obvious elements that retailers big and small should
pay more
attention to.
WARNING:
If you want to be provoked, first:
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Find out your average sale
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Find out how your customer numbers are trending.
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Listen to the audios and do the activities
See your store through the eyes of an expert. Then youll become aware of
huge and unexplored sales
and profit opportunities and wonder why youd never thought of them
before. It makes sense, its
obvious. Perhaps thats why we dont do it!
"A fantastic format and a must buy for retailers and
manufacturers. A great tool to focus on where you are and what the customer wants
it's
a program that really focuses on the make or break of great retailing. Easy to
absorb. Hilary lends entirely new meaning to the critical importance of the average
sale and how customers shop"
Marie Bernard, Retail Executive
"What..it does to the retail environment is that it
changes the culture from a passive 'take the money and have a nice day' to a proactive
service oriented approach that delivers valued service to the customer, profits
to the retailer and job satisfaction to the sales person. I would suggest that
for the first time, we have seen active selling on a scale large enough to make
a difference"
Richard Marchionna, Group product Manager, Consumer Film products,
KODAK Australia
Hilary Kahn, Managing Director
Heather Strachan, Administrative Assistant
3 Sweetfern Dell
Olivers Hill
Frankston, Melbourne. Vic 3199
Australia
Phone: +61 3 9775 2333
Fax: +61 3 9775 2999
E-mail: hilkahn@retailnavigation.com.au
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